Home / Free tools / Schema markup generator
Schema markup (JSON-LD) generator
Create JSON-LD for FAQ pages, organisations, local businesses and services. Copy the code and test it in Google.
- Runs in your browser
- Nothing is stored
- Copy ready code
Your JSON-LD
How to add the code to your site
- 01
Fill in the form
Choose a type and enter details that match what is visible on the page.
- 02
Copy the code
The code updates as you type. Copy it when it looks right.
- 03
Add it to the page
Paste it into the page head or a custom HTML block, then test it with the Rich Results Test.
Common questions
What is JSON-LD?
JSON-LD is a format for structured data. It sits in a script tag and tells search engines and AI tools what a page is about, such as an organisation, a service or a list of questions.
Will schema markup improve my rankings?
Markup does not directly raise rankings. It helps search engines understand a page and can make a page eligible for some rich results.
Should I mark up content that is not on the page?
No. Markup should describe content that visitors can see. Hidden or misleading markup can lead to a manual action.
Do I still need a plugin like Rank Math?
Plugins add the basics automatically. Use this tool for extra markup on specific pages, then check that it does not duplicate what the plugin already adds.
Is my data stored?
No. The generator runs in your browser and nothing is sent or stored.
Want a hand with the results?
Tell us about your website and we will reply with a clear plan.